A Transaction Could
Change Your Life
Loyalty ZAR (LZAR) is South Africa's liquid stablecoin, seamlessly integrated with major banks. Built for speed, compliance, and liquidity. LZAR is the backbone for fintechs, enterprises, and everyday payments
The Power of 'L'
FOR MERCHANTS
◆Increase Sales with Real Cash Rewards
Drive customer loyalty and repeat visits by offering instant cashback rewards paid in real value.
Offer More Ways to Pay
Integrate easily with QR or card payments so customers can pay how they prefer.
Save on Fees
Accept digital payments at a lower cost than traditional card rails.
Understand Your Customers
Access insights on spending patterns and reward redemptions.
FOR INDIVIDUALS
◆Earn up to 5% back on every transaction.
Real Cash Rewards
Pay Anywhere
Instant Top-Ups
Low Fees, Fast Transfers
FOR DEVELOPERS
◆Fintechs
Launch apps with core banking services.
Retailers
Build loyalty + cashback programs.
Enterprises
Manage treasury and payments with liquidity pools.
Exchanges/FX desks
Access deep on-chain liquidity.
BESPOKE APP DEVELOPMENT
◆Need something built your way?
Our team designs and develops custom mobile and web apps, builds prototypes, and creates beautiful user experiences — all powered by the same secure payments infrastructure.
HOW TO GET◆
Step 1
Download the Tata Imali app
Step 2
Get up to 5% LZAR back on every transaction
Step 3
Use LZAR for payments, swaps, loyalty, or yield.
Set up your account in minutes
Currency does not compromise on customer service, we are ready to solve your business and personal financial needs.